Moon Valley Agricultural Exports
The Moon Valley project is a British-Palestinian initiative to give Palestinian growers in the Jordan Valley access to the UK leading supermarkets of Sainsbury’s, M&S, Co-op and Waitrose. It is supported by the Palestinian British Business Council, The Portland Trust and others.
The first shipment of Palestinian herbs arrived in the UK in December 2009. 1 tonne of herbs is now shipped each week. There are plans to expand the range of products and suppliers and volume of exports next year. By 2013 it is estimated that £10m of produce could be exported to the UK.